About Us
Media Corporation plc is one of the UK’s leading companies in internet media, focused on website publishing and online advertising.
Founded in March 2000 and listed on the London Stock Exchange, Media Corp’s vision is to create a technology focused internet media group. This goal will be realised through a combination of sustained organic growth and strategic acquisitions.
The Group has two principal divisions: website publishing and online advertising. Following is information regarding these two divisions.
Internet Publishing
Media Corp has a diverse publishing division, which specialises in online media. Its impressive portfolio includes a number of market-leading websites.
The group focuses on developing and acquiring websites that have the following market-leading characteristics in common:
- One-stop-shop – portals for their market sector
- State-of-the-art web design – creative and content-driven
- Simplicity – from the URL to the way each website is structured
- Comprehensiveness – information-rich to create a user community
- Intuitive navigation – well-placed tabs to mirror a visitor’s patterns of movement through the site
- Functionality – multiple features for an engaging and ‘sticky’ experience
- Capacity for rich media adverts – the sites are designed so that advertisers can use the latest advances in online advertising technology to reach their target customers effectively
Advertising Network
Eyeconomy and NASH (Not Another Sales House) merged under one brand in March 2008 to become Eyeconomy|NASH, which now constitutes the online advertising division of Media Corp.
Eyeconomy has built extensive links with media agencies and publishers since its inception in 1996, and Eyeconomy|NASH is now a comprehensive online advertising service, providing advertising solutions, advertising networks and site representation.
Eyeconomy|NASH clients receive the most targeted and creative online solutions thanks to the company’s extensive reach and unrivalled attention to optimising each individual client’s campaign. Clients include AOL, Dell, American Express, Freeads.co.uk, I-Level, Media Contacts, Vizeum, MC&C and Vibrant Media.
For further information on Eyeconomy|NASH, please visit: www.eyeconomy.co.uk